短视频营销-派流

传统营销的四大断层

制造业企业短视频获客的核心障碍

1. 技术语言壁垒专业参数难转化为大众传播内容

2. 决策链失焦内容无法触达工程师/采购总监

3. 效果难量化播放量无法对接CRM销售漏斗

4. 全球化脱节本土内容难以适配国际市场>

获取方案

四阶增长引擎

基于200+制造业客户验证的方法论

深度诊断

拆解技术特性→决策链地图→竞品策略
内容智造

工厂实拍+3D动画+技术专家IP孵化
精准爆破

LinkedIn/抖音/TikTok多平台定向投放
闭环运营

询盘→CRM自动对接→ROI溯源优化

塑造互联网传播新形象，实现全网价值营销

重构行业权威形象

技术语言可视化传播

助力企业完成官方网站合规性操作，构建品牌权威表达阵地

构建全域流量链路

公域精准获客+私域深度培育

通过抖音/TikTok/LinkedIn捕捉精准流量，沉淀至品牌官网/CRM系统

承接高价值决策者

锁定工程师/采购总监决策层

基于设备参数、专利关键词的AI定向投放，触达真实决策链用户

驱动可量化转化

ROI溯源系统追踪询盘成本

打通短视频曝光→官网/平台留资→销售跟进全链路，降低获客成本

01

深度调研

针对用户需求，梳理行业现状通过搜集市场数据、分析品牌内外环境展开调研，给与落地营销建议。
02

差异化策略

细分消费市场，围绕产品、形象及市场，导入品牌差异化战略，构建核心竞争方案，原理同质化营销。
03

品牌定位

分析行业环境，区别竞品诉求，寻求独特卖点，评估目标市场，确定定位策略
04

视觉化设计

讲企业VI和网站策划设计相融合，与品牌文化保持一致建立整套品牌视觉设计解决方案。123

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短视频营销活动营销数字化基建

门户网站建设/响应式开发

老板电器

全媒体运营

梅花表

品牌网站建设/响应式网站开发

奥克斯空调

小程序

追觅

小程序 / 微商城开发

ELO

外贸网站建设 / 用户体验

数智范式

江苏省徐州市云龙区万科尚都会1606-1607

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基本文件流程错误 SQL 调试

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CONNECT:[ UseTime:0.000572s ] mysql:host=127.0.0.1;port=3306;dbname=pailiu_dev_new;charset=utf8mb4
SHOW FULL COLUMNS FROM `hc_website` [ RunTime:0.013300s ]
SELECT `id`,`domain`,`seller_id`,`parent_id` FROM `hc_website` WHERE `id` = 1 LIMIT 1 [ RunTime:0.000449s ]
SHOW FULL COLUMNS FROM `hc_theme` [ RunTime:0.010093s ]
SELECT * FROM `hc_theme` WHERE `seller_id` = 1 AND `website_id` = 1 AND `lang` = 'zh' AND `is_active` = 1 LIMIT 1 [ RunTime:0.000474s ]
SHOW FULL COLUMNS FROM `hc_visit_log` [ RunTime:0.009638s ]
INSERT INTO `hc_visit_log` SET `seller_id` = 1 , `website_id` = 1 , `domain` = 'pailiu.neicela.com' , `referrer` = '未知' , `url` = 'http://pailiu.neicela.com/celv.html' , `ip` = '216.73.216.163' , `visited_area` = '未知-未知' , `visited_device` = '未知设备/未知版本' , `visited_time` = '2025-09-14' , `create_time` = 1757818415 , `update_time` = 1757818415 [ RunTime:0.000658s ]
SHOW FULL COLUMNS FROM `hc_category` [ RunTime:0.011581s ]
SELECT * FROM `hc_category` WHERE `id` = 42 AND `seller_id` = 1 AND `website_id` = 1 AND `lang` = 'zh' LIMIT 1 [ RunTime:0.000634s ]
SHOW FULL COLUMNS FROM `hc_attachment` [ RunTime:0.010613s ]
SELECT `id`,`name`,`url`,`type` FROM `hc_attachment` WHERE `id` IS NULL [ RunTime:0.000457s ]
SELECT `id`,`name`,`url`,`type` FROM `hc_attachment` WHERE `id` = 834 [ RunTime:0.000387s ]
SHOW FULL COLUMNS FROM `hc_nav` [ RunTime:0.019701s ]
SELECT * FROM `hc_nav` WHERE `seller_id` = 1 AND `nav_cate_id` = 8 AND `website_id` = 1 AND `lang` = 'zh' AND `status` = 1 ORDER BY `sort` ASC [ RunTime:0.000506s ]
SELECT * FROM `hc_category` WHERE `id` IN (65,68,63,42,70,64,69,66,67,71,5,55,57) [ RunTime:0.000571s ]
SELECT * FROM `hc_attachment` WHERE `id` IN (828,830,825,831) [ RunTime:0.000312s ]
SELECT * FROM `hc_category` WHERE `parent_id` = 5 AND `seller_id` = 1 AND `website_id` = 1 AND `lang` = 'zh' AND `status` = 1 ORDER BY `sort` ASC [ RunTime:0.000739s ]
SELECT * FROM `hc_category` WHERE `parent_id` = 5 AND `seller_id` = 1 AND `website_id` = 1 AND `lang` = 'zh' AND `status` = 1 ORDER BY `sort` ASC [ RunTime:0.000434s ]
SHOW FULL COLUMNS FROM `hc_module` [ RunTime:0.017519s ]
SELECT * FROM `hc_module` WHERE `id` = 1 AND `seller_id` = 1 LIMIT 1 [ RunTime:0.000570s ]
SHOW FULL COLUMNS FROM `hc_module_field` [ RunTime:0.011452s ]
SELECT * FROM `hc_module_field` WHERE `module_id` = 1 [ RunTime:0.000377s ]
SELECT * FROM `hc_category` WHERE `module_id` = 1 [ RunTime:0.000384s ]
SELECT * FROM `hc_module` WHERE `table` = 'article' LIMIT 1 [ RunTime:0.000423s ]
SHOW FULL COLUMNS FROM `hc_article` [ RunTime:0.011943s ]
SELECT * FROM `hc_category` WHERE `id` = 44 AND `website_id` = 1 LIMIT 1 [ RunTime:0.000454s ]
SELECT * FROM `hc_category` WHERE `path` LIKE '0-5-44-%' AND `website_id` = 1 ORDER BY `sort` ASC [ RunTime:0.000341s ]
SHOW FULL COLUMNS FROM `hc_category_sub_content` [ RunTime:0.009777s ]
SELECT * FROM `hc_category_sub_content` WHERE `category_id` = 44 AND `seller_id` = 1 [ RunTime:0.000306s ]
SHOW FULL COLUMNS FROM `hc_sub_content` [ RunTime:0.010180s ]
SELECT `id`,`title`,`thumbnail`,`content`,`seller_id` FROM `hc_sub_content` WHERE `seller_id` = 1 AND `status` = 1 AND `is_del` = 1 AND `is_recommend` = 1 AND `id` IN (115,116,1,205,204,11,9,8,7,6,5,4,3,2,250,251,252,258,260,261,262,259,253) AND `publish_time` <= '2025-09-14 10:53:35' ORDER BY `sort` ASC,`is_top` ASC,`top_time` DESC LIMIT 3 [ RunTime:0.000929s ]
SELECT `id`,`name`,`url`,`type` FROM `hc_attachment` WHERE `id` IN (812,814,823) [ RunTime:0.000289s ]
SELECT * FROM `hc_article` WHERE `sub_id` = 251 AND `seller_id` = 1 LIMIT 1 [ RunTime:0.000262s ]
SELECT `id`,`name`,`url`,`type` FROM `hc_attachment` WHERE `id` = 0 [ RunTime:0.000199s ]
SHOW FULL COLUMNS FROM `hc_tag_sub_content` [ RunTime:0.011481s ]
SELECT `b`.* FROM `hc_tag_sub_content` `a` INNER JOIN `hc_tag` `b` ON `b`.`id`=`a`.`tag_id` WHERE `a`.`sub_content_id` = '251' AND `b`.`is_del` = '1' [ RunTime:0.000369s ]
SELECT * FROM `hc_article` WHERE `sub_id` = 252 AND `seller_id` = 1 LIMIT 1 [ RunTime:0.000261s ]
SELECT `id`,`name`,`url`,`type` FROM `hc_attachment` WHERE `id` = 0 [ RunTime:0.000211s ]
SELECT `b`.* FROM `hc_tag_sub_content` `a` INNER JOIN `hc_tag` `b` ON `b`.`id`=`a`.`tag_id` WHERE `a`.`sub_content_id` = '252' AND `b`.`is_del` = '1' [ RunTime:0.000259s ]
SELECT * FROM `hc_article` WHERE `sub_id` = 253 AND `seller_id` = 1 LIMIT 1 [ RunTime:0.000258s ]
SELECT `id`,`name`,`url`,`type` FROM `hc_attachment` WHERE `id` = 0 [ RunTime:0.000201s ]
SELECT `b`.* FROM `hc_tag_sub_content` `a` INNER JOIN `hc_tag` `b` ON `b`.`id`=`a`.`tag_id` WHERE `a`.`sub_content_id` = '253' AND `b`.`is_del` = '1' [ RunTime:0.000259s ]
SELECT * FROM `hc_module` WHERE `id` = 1 AND `seller_id` = 1 LIMIT 1 [ RunTime:0.000569s ]
SELECT * FROM `hc_module_field` WHERE `module_id` = 1 [ RunTime:0.000260s ]
SELECT * FROM `hc_category` WHERE `module_id` = 1 [ RunTime:0.000342s ]
SELECT * FROM `hc_module` WHERE `table` = 'article' LIMIT 1 [ RunTime:0.000360s ]
SELECT * FROM `hc_category` WHERE `id` = 46 AND `website_id` = 1 LIMIT 1 [ RunTime:0.000368s ]
SELECT * FROM `hc_category` WHERE `path` LIKE '0-5-46-%' AND `website_id` = 1 ORDER BY `sort` ASC [ RunTime:0.000340s ]
SELECT * FROM `hc_category_sub_content` WHERE `category_id` = 46 AND `seller_id` = 1 [ RunTime:0.000225s ]
SELECT `id`,`title`,`thumbnail`,`content`,`seller_id` FROM `hc_sub_content` WHERE `seller_id` = 1 AND `status` = 1 AND `is_del` = 1 AND `is_recommend` = 1 AND `id` IN (12,10,257,15,24,19,20,14,13,203,16) AND `publish_time` <= '2025-09-14 10:53:35' ORDER BY `sort` ASC,`is_top` ASC,`top_time` DESC LIMIT 3 [ RunTime:0.000648s ]
SELECT `id`,`name`,`url`,`type` FROM `hc_attachment` WHERE `id` IN (842,839) [ RunTime:0.000270s ]
SELECT * FROM `hc_article` WHERE `sub_id` = 203 AND `seller_id` = 1 LIMIT 1 [ RunTime:0.000263s ]
SELECT `id`,`name`,`url`,`type` FROM `hc_attachment` WHERE `id` = 0 [ RunTime:0.000334s ]
SELECT `b`.* FROM `hc_tag_sub_content` `a` INNER JOIN `hc_tag` `b` ON `b`.`id`=`a`.`tag_id` WHERE `a`.`sub_content_id` = '203' AND `b`.`is_del` = '1' [ RunTime:0.000342s ]
SELECT * FROM `hc_article` WHERE `sub_id` = 20 AND `seller_id` = 1 LIMIT 1 [ RunTime:0.000233s ]
SELECT `id`,`name`,`url`,`type` FROM `hc_attachment` WHERE `id` IN (171,0) [ RunTime:0.000290s ]
SELECT `b`.* FROM `hc_tag_sub_content` `a` INNER JOIN `hc_tag` `b` ON `b`.`id`=`a`.`tag_id` WHERE `a`.`sub_content_id` = '20' AND `b`.`is_del` = '1' [ RunTime:0.000385s ]
SELECT * FROM `hc_module` WHERE `id` = 1 AND `seller_id` = 1 LIMIT 1 [ RunTime:0.000312s ]
SELECT * FROM `hc_module_field` WHERE `module_id` = 1 [ RunTime:0.000280s ]
SELECT * FROM `hc_category` WHERE `module_id` = 1 [ RunTime:0.000424s ]
SELECT * FROM `hc_module` WHERE `table` = 'article' LIMIT 1 [ RunTime:0.000368s ]
SELECT * FROM `hc_category` WHERE `id` = 47 AND `website_id` = 1 LIMIT 1 [ RunTime:0.000343s ]
SELECT * FROM `hc_category` WHERE `path` LIKE '0-5-47-%' AND `website_id` = 1 ORDER BY `sort` ASC [ RunTime:0.000315s ]
SELECT * FROM `hc_category_sub_content` WHERE `category_id` = 47 AND `seller_id` = 1 [ RunTime:0.000282s ]
SELECT `id`,`title`,`thumbnail`,`content`,`seller_id` FROM `hc_sub_content` WHERE `seller_id` = 1 AND `status` = 1 AND `is_del` = 1 AND `is_recommend` = 1 AND `id` IN (263,264,265,266,17) AND `publish_time` <= '2025-09-14 10:53:35' ORDER BY `sort` ASC,`is_top` ASC,`top_time` DESC LIMIT 3 [ RunTime:0.000929s ]
SELECT `id`,`name`,`url`,`type` FROM `hc_attachment` WHERE `id` = 844 [ RunTime:0.000308s ]
SELECT * FROM `hc_article` WHERE `sub_id` = 17 AND `seller_id` = 1 LIMIT 1 [ RunTime:0.000263s ]
SELECT `id`,`name`,`url`,`type` FROM `hc_attachment` WHERE `id` IN (165,0) [ RunTime:0.000300s ]
SELECT `b`.* FROM `hc_tag_sub_content` `a` INNER JOIN `hc_tag` `b` ON `b`.`id`=`a`.`tag_id` WHERE `a`.`sub_content_id` = '17' AND `b`.`is_del` = '1' [ RunTime:0.000335s ]
SELECT * FROM `hc_nav` WHERE `seller_id` = 1 AND `nav_cate_id` = 9 AND `website_id` = 1 AND `lang` = 'zh' AND `status` = 1 ORDER BY `sort` ASC [ RunTime:0.000389s ]
SELECT * FROM `hc_category` WHERE `id` IN (65,42,68,73,5,70,58,57,67,69,59) [ RunTime:0.000442s ]
SELECT * FROM `hc_attachment` WHERE `id` = 825 [ RunTime:0.000357s ]
SELECT * FROM `hc_nav` WHERE `seller_id` = 1 AND `nav_cate_id` = 8 AND `website_id` = 1 AND `lang` = 'zh' AND `status` = 1 ORDER BY `sort` ASC [ RunTime:0.000417s ]
SELECT * FROM `hc_category` WHERE `id` IN (65,68,63,42,70,64,69,66,67,71,5,55,57) [ RunTime:0.000432s ]
SELECT * FROM `hc_attachment` WHERE `id` IN (828,830,825,831) [ RunTime:0.000338s ]

0.383413s